Indawo, ukubonakala kwebrand, ukuma kwemveliso, kunye nokhuphiswano lwentengiso zezona zinto zinefuthe lokuhla kweenyawo zabathengi kwiivenkile zempahla ezibonakalayo.Iivenkile zenyama kufuneka zihlale zihlaziya kwaye zenze utshintsho lwedijithali ukunyusa amava omsebenzisi wevenkile kunye noguqulo lwentengiso.
1. Iimeko ezenzelwe wena ukutsala umdla wabathengi
Umboniso obonakalayo ezivenkileni ayisiyoflegi kuphela yesazisi sophawu kodwa ikwayeyona ndlela ithe ngqo yokunxibelelana nabasebenzisi, ukuhambisa amaxabiso ebhrendi, kunye nokuvala intsebenziswano phakathi kwebrendi kunye nabathengi.Ngokuseka inkqubo yokusasaza ulwazi lwevenkile yophawu, equka yonke imiba yesibonisi sevenkile, icutha umjelo wonxibelelwano phakathi kwevenkile kunye nabathengi, ikhuthaza unxibelelwano phakathi kwebrendi kunye nabathengi, kunye nokudala iimeko zevenkile zomntu.
2. Ukuphucula amava omsebenzisi kunye nomfanekiso webrand
Imodeli yeshishini lemveli yeevenkile eziphathekayo azikwazi ukuhlangabezana neemfuno zokusetyenziswa komntu.Intengiso yebhrendi ifuna umboniso wedijithali onempembelelo ngakumbi njengomthwali ukuhlangabezana neemfuno ezisebenzayo, zomxholo, kunye nezisulungekisiweyo.Ukusebenzisa iziboniso zedijithali ezifana nezikrini zentengiso zeLCD, iibhodi zemenyu yedijithali, iifreyimu zeefoto zombane, izikrini zokubonisa i-LED, njl. njl., kuphucula amava omsebenzisi kwaye idlulise imiyalezo yebhrendi ngempumelelo ngakumbi.
Ngokubonelela ngolwazi lwemveliso yasevenkileni, unikezelo lwentengiso, iintsingiselo zangoku zentengiso, kunye neminye imiyalezo enxulumene nentengiso, ivuselela iminqweno yokuthenga yabathengi kwaye yenza ukuba iivenkile zifumane inzuzo ephezulu ngomzamo omncinci.Esi siphumo sibaluleke kakhulu kumashishini eempahla ezigxininisa isibheno sophawu.Ukuphumeza ulawulo olumanyeneyo lwembonakalo yemiboniso linyathelo elisisiseko lokuphucula amava evenkileni.Kwiimpawu zetsheyini ezinkulu, ukusebenzisa iimveliso zesoftware yedijithali kunokuqinisekisa unxibelelwano olubonakalayo olungaguqukiyo kunye nokuboniswa kuzo zonke iivenkile kwilizwe lonke, ukuphucula umfanekiso wevenkile ngelixa uphucula ukusebenza kakuhle kwekomkhulu ekulawuleni ezi venkile.
“Ilifu leMiqondiso yoGcino” nguGoodview yinkqubo yolawulo olungaphakathi kwiscreen esiziphuhlisileyo esinokuthi sisetyenziswe kwiimeko ezahlukeneyo ukuhlangabezana neemfuno zolawulo lweevenkile ezahlukeneyo zamashishini.Ibonelela ngolawulo lwesikrini olumanyeneyo nolusebenzayo kunye neenkonzo zomxholo kumawaka eevenkile eziphantsi kophawu.Kwiimpawu zempahla ezineevenkile eziphambili, iivenkile ezizodwa, kunye neevenkile ezinesaphulelo, inkqubo ivumela ulawulo lwesixhobo esidityanisiweyo kwaye ikhumbula amacebo opapasho.Ivumela ukucofa okukodwa komxholo wokuthengisa ohlukeneyo kumawaka eetheminali zevenkile kwiimeko ezahlukeneyo zesicelo, ukuqinisekisa ukusebenza okusebenzayo kunye nokugcinwa kweendleko.
Ulawulo lokubonisa isikrini esinamandla lunokunceda iivenkile zitsale abathengi abanomxholo onomtsalane wesikrini, zenze iziboniso ezicacileyo nezinomdla, ukwahlula ulawulo lweendawo ezahlukeneyo zokubonisa kumawaka eevenkile, ukupapasha izaphulelo zentengiso kunye nolwazi lwentengiso ngocofa nje olunye, kwaye ulandele idatha yentengiso yesikrini.Umsebenzi wopapasho okrelekrele uvumela umxholo owenziwe ngumntu olungiselelwe ivenkile nganye, enika abathengi amava afanelekileyo kunye namava omntu.
Inkqubo yokubuyisela ikhonkco kwidatha ye-inventory yemveliso, eyenza ukukhushulwa kwexesha langempela kunye nokuhlaziywa ngokukhawuleza, ngelixa isikrini sinokukhulisa ukubonisa iinkcukacha ezininzi zempahla, ukunika abasebenzisi izizathu ezininzi zokuthenga.Ngolawulo lwesikrini olubhetyebhetye kunye noyilo lomntu, isikrini sixhasa ukudlala ngokuthe tye kunye nokuthe nkqo, kufanelekile kwiimeko ezahlukeneyo.Umboniso wesikrini ungabonisa inani elingenamkhawulo leemveliso zempahla ye-SKU, ukuvala umsantsa phakathi kwamava okuthenga kwi-intanethi kunye ne-offline, ukuvumela iivenkile ukuba zihambe ngaphaya kwemida yendawo ebonakalayo kunye nokubonelela abathengi ngokukhetha okuthengisiweyo.
Umsebenzi we-backend wedijithali uvumela ukujonga ixesha lokwenyani kwedatha kwiivenkile ezahlukeneyo, okwenza uhlalutyo lwe-multi-dimensional lwedatha yesitoreji kunye nokulawulwa okungenamsebenzi kwamawaka eevenkile zamakhonkco.Iphaneli eguquguqukayo inikezela ngokujongwa kwexesha langempela, inikezela ngedatha yokusebenza ngokucacileyo, kwaye ivumela ukulandelelwa komxholo weprogram ukuphepha iimpazamo zabantu.Ukulawula iziboniso ezingaqhelekanga kwiitheminali zevenkile, inkqubo ixhasa inqaku elithi "Ukuhlolwa kweSitolo seLifu", apho izinto ezingaqhelekanga zijongwa ngenkuthalo, kwaye izilumkiso zikhutshwa xa zibhaqwa.Abaqhubi banokujonga ukude ubume bazo zonke izikrini zevenkile, baququzelele ukufunyanwa kwemiba kunye nokuthunyelwa ngexesha lokulungiswa.
I-Goodview iyinkokeli kwisisombululo esipheleleyo somboniso wezorhwebo, igxininise ngokunzulu kwintsimi yokubonisa intengiso, kwaye ibambe isabelo esiphezulu semarike kwimarike ye-digital signage yaseTshayina iminyaka eyi-13 elandelelanayo.Lukhetho olukhethwayo lolawulo lwesikrini phakathi kweevenkile ezininzi zamazwe ngamazwe, kuquka i-MLB, i-Adidas, i-Eve's Temptation, i-VANS, i-Kappa, i-Metersbonwe, i-UR, kunye nezinye.Intsebenziswano kaGoodview igubungela iivenkile ezingaphezu kwe-100,000 kwilizwe lonke, ilawula ngaphezulu kwesigidi esi-1 sesikrini.Ngeminyaka eyi-17 yamava kwiinkonzo zokubonisa zorhwebo, i-Goodview ineenkonzo ezingaphezu kwe-5,000 kwilizwe lonke, ibonelela ngolawulo lwesikrini oludibeneyo kunye olusebenzayo kunye neenkonzo zomxholo kwiimpawu kunye nabarhwebi, ukuxhasa ukuguqulwa kwedijithali kunye nokuphuculwa kweevenkile zempahla ezingaxhunyiwe kwi-intanethi.
Ityala leSicelo
Iimveliso zokuSebenza
Ixesha lokuposa: Jul-21-2023
